Wednesday, July 09, 2008

Clever ads

A print of a cup of Folgers coffee was placed on top of manhole

covers in New York City, USA.

Holes on the print allow the steam to come out. Wording around the

cup reads, "Hey, City That Never Sleeps. Wake up. Folgers."

An innovative idea on a large billboard in Amsterdam, Netherlands.

It really makes people want to grab that "Heineken".

Life-size stickers of people were stuck on automatic sliding doors at a mall in Mumbai, India. When someone approaches, the doors move apart and it feels like the people on the door are moving away. The person entering finds the

message , "People move away when you have body odor".

An advertisement found in Malaysia. A sticker was placed on the high voltage box depicting that powerful Duracell batteries were used.

Advertisements for a job-recruiting company in Berlin, Germany depict people working in vending machines and ATMs.

It delivers the message, "Life is too short for the wrong job".

Stickers were placed in selected car park locations and car workshops where

M-Tech Plasma HID lights are sold in Malaysia. It delivers the message that

these headlights are 300% brighter than regular headlights.

The burn-effect sticker from the headlights

really leaves an impression.

A creative ad by Mini Cooper placed at the Zurich, Switzerland train station,

shows people climbing into or out of the car, when they

are actually entering or exiting stairs.

In another creative idea by The Fitness Company, "dumbbells" were placed at various subways in New York City, which create an illusion that the person holding

the safety bar is doing weights